Atache has strengthened the brand’s relationships in the region by attending the Dubai Derma dermatology conference.
From 6 to 8 July, our colleagues David Lopez and Krasimir Velev had the opportunity to share Atache’s expertise with various dermatologists and distributors from the United Arab Emirates, Saudi Arabia, Kuwait and Pakistan, as well as specialists from other parts of the world, like Iran or Russia.
Located in the commercial exhibition pavilion at the Dubai World Trade Centre, Atache’s stand was visited by countless individuals interested in the scientific innovations we presented at this conference, such as the action of the active ingredient in our Excellence line, which prolongs the life of DNA telomeres and increases fibroblast cell divisions. Of the more than 27,000 attendees at the twentieth edition of Dubai Derma, many learned about the benefits of this range, backed by studies that have proven the slogan “ten years younger”.
“It’s what most impacted people” our area manager Krasimir Velev tells us. “They asked us…What is 10 years younger? or send me information about 10 years younger.”
The topics discussed at this conference revolved around the most relevant subjects for skin doctors and specialists, such as hyperpigmentation, acne, melasma and chemical peels; skin pathologies and conditions for which Atache offers all kinds of solutions.
Although several countries in the area (Saudi Arabia, India, Vietnam, Pakistan) had banned their citizens from travelling abroad because of the epidemiological situation just before Dubai Derma, There was quite a turnout from other countries and the event was able to present better data than the previous Arab Health held in June.
As in previous years, Atache has made the most of its attendance at this event, which this year resulted in a total of $156 million in trade agreements between participants, 15% more than in 2019.
